To improve team results, sales leaders often focus on training or sales automation to enhance KPIs
Building a revenue engine is the ultimate goal for a startup's go-to-market strategy, at least since Mark Roberge, to ensure further runway and fundraising.
While startups often initially plan their growth based on their defined Ideal Customer Profile (ICP) and potential target segments, as they grow, customer segmentation becomes more complex.
When startups aim to increase revenue and acquire skilled resources for their Sales team, they often rely on recruitment or external sourcing.
